For more than five decades, Jim Ellis Volkswagen of Chamblee has been part of the greater Atlanta, GA, automotive community and serves as the flagship of Jim Ellis Automotive Group. What began in 1971 as a family-owned dealership has grown into a trusted destination for new Volkswagen models, pre-owned vehicles, professional service, and OEM parts.
Our approach has always centered on the people who walk through our doors and the team that serves them. That mission shapes how we sell, service, and support our customers, earning recognition from organizations including JD Power and CARFAX® along the way. Get to know the principles and history behind Jim Ellis Volkswagen of Chamblee below.

When Jim Ellis and his wife Billie founded the business 55 years ago, they envisioned something that extended beyond selling cars. They wanted to create a place where people felt genuinely welcomed, prioritized, and cared for. That idea became the foundation of the business and eventually evolved into what is known today as The Jim Ellis Promise: Treat every customer like a member of the family.
That philosophy continues to guide us at Jim Ellis Volkswagen of Chamblee. From the showroom to our VW service department, our team brings precision, professionalism, and sincere care to every person who walks through our doors. The feedback from our customers offers a meaningful reflection of that commitment, with recent DealerRater reviews describing their interactions as “incredible,” “hands down the best,” “outstanding,” and “the experience of a lifetime.”1

Praise has never been the reason behind our efforts, but we are proud that our dedication has earned recognition from respected local and national institutions. Those awards include:
The honors extend beyond Jim Ellis Volkswagen of Chamblee. Since 1987, the Consumer Choice Award has served as a recognized business seal of excellence. Its consumer-driven selection process evaluates companies across North America based on feedback from the markets they serve, with the award reserved for businesses that stand out among their peers.
For 23 consecutive years, the Jim Ellis Automotive Group has earned the Consumer Choice Award for Business Excellence,8 reflecting the shared standards that guide the organization as a whole.
But it doesn’t end there. These ideals extend beyond our showroom through charitable contributions, local sponsorships, and other efforts that support the place we call home.

Long before charitable giving became part of the dealership’s story, it was simply part of the Ellis family’s way of life. Jim and Billie taught their children that being part of a community comes with a responsibility to contribute to it, and that lesson has carried through every generation. Today, giving back is woven into the fabric of the business, with the team raising funds each year for causes that matter to communities throughout Atlanta, GA.
That support has reached organizations including Boys & Girls Clubs of Metro Atlanta, the Empty Stocking Fund, Atlanta Community Food Bank, MUST Ministries, Children’s Healthcare of Atlanta, City of Refuge, and Atlanta Children’s Shelter – continuing a family tradition that began decades ago and remains just as important today.
Choosing a vehicle is a significant decision, and the place you work with can shape the entire experience. At Jim Ellis Volkswagen of Chamblee, we back our customer-first approach with straightforward sales, trade-in assistance, convenient amenities, and attentive support.
Our history is rich, and the recognition we’ve earned along the way gives us plenty to be proud of – but we’re not finished. We look to the past to appreciate how far we’ve come, stay focused on the present to take care of the customers walking through our doors and those returning to see us again, and keep an eye on the future to ensure the philosophy that brought us here continues to steer where we’re headed.
Whether you’re visiting us for your next Volkswagen, professional maintenance, OEM parts, or simply want to learn more about who we are, we invite you to experience the Jim Ellis Volkswagen of Chamblee difference for yourself.
1Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.dealerrater.com/dealer/Jim-Ellis-Volkswagen-of-Chamblee-review-20946/
2Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.ccaward.com/award-winners/atlanta/best-automotive-group-dealer/jim-ellis-automotive-group/
3Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.modernluxury.com/introducing-jezebels-2026-best-of-atlanta/
4Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://reputation.com/800-900-awards#2026-800-awards-na
5Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://atlantabestmedia.com/my-midtown-best-of-2026/
6Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.carfax.com/Reviews-Jim-Ellis-Volkswagen-of-Atlanta-Atlanta-GA_JQFO8Z5HW1
7Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.jdpower.com/cars/ratings/dealer-of-excellence
8Reference to this third-party review/claim is solely for informational purposes and not to be relied upon. For more details, please visit https://www.ccaward.com/award-winners/atlanta/best-automotive-group-dealer/jim-ellis-automotive-group/